What we’re spending the money on
We’d like to be transparent about what we’re spending the money of this crowdfunding on. The total budget of the conference is around $500,000. Of this some is from Mark’s businesses, about $100-150,000 will come from sponsors (we have taken $90k of this already), we are taking $100,000 loans at low interest from supporters, and we hope to raise 150,000 from this crowdfunding. This is very roughly spent on:
- Staff wages (40 people and not including Mark and Daniela who only get paid at the end if a success): $100,000 – the crowdfunding means we can give core admins better pay and up front
- PR and ads (mostly Facebook): $200,000 – this we have money for already
- Tech build: $75,000 – this is key to the crowdfunding
- Translation and interpreting $50-75,000 – this is key to the crowdfunding
- Other: $50,000
| Expenses (rounded) | in $ |
|---|---|
| Website | 80,000 |
| Marketing | 200,000 |
| Community Building | 20,000 |
| Staff | 100,000 |
| Conference platform and hosting | 20,000 |
| Video Postproduction | 25,000 |
| Translation | 50,000 |
| Other | 20,000 |
| SUM | 515000 |
